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J. William Grimes to chairman, Netcast Communications Corp., New York, a new position, from president-CEO, Cordiant's Zenith Media USA.

Paul Steele to worldwide chief executive, Virgin Cola Co., London, from VP-sales and marketing, Hilton International.

Paul Ivans and Susan Cole Furlong to exec VPs, Dugan Valva Contess, Morristown, N.J., from senior VP-account directors.

Mary Carroll Linder to senior VP-global communications, Estee Lauder Cos., New York, from group corporate communications director, Grand Metropolitan, London. She succeeds Rebecca C. McGreevey, who died last year.

Stanley J. Brown to VP-sales and marketing, Kiwi International Air Lines, Newark, N.J., from a similar title at Oasis Sales Representatives & Merchandising Services, Arlington, Va. He succeeds Tad Hutcheson, who left.

Peter Quigley to VP-ad director, Parade, New York, from marketing director. He succeeds Ellen Flahive, who left.

Glen Gilbert to VP-corporate advertising and social responsibility, GTE Corp., Stamford, Conn., from senior VP-account director, BBDO Worldwide, New York.

Lisa Gonzalez to VP-marketing, Ciba-Geigy's Self-Medication unit, Woodbridge, N.J., from VP-Americas, Glaxo Wellcome, Research Triangle Park, N.C.. Ms. Gonzalez will keep the new title when Ciba-Geigy completes its merger with Sandoz.

Brian Fandetti, 49, to VP-associate creative director, Martin Agency, Richmond, Va., a new position, from creative director, Fandetti Advertising & Graphic Design, Milton, Mass.

Deborah Hausler to VP-group media director, Barkley & Evergreen, Kansas City, Mo., from associate media director, J. Walter Thompson USA, Detroit. Also: Daphne Jones to account manager from a similar title at Fahlgren Martin, Columbus, Ohio. Both positions are new.

Robert D. Cole Jr. to VP-media director, News America FSI, New York, from senior VP-marketing and sales promotion, Stern's.

Lisa Marie Smith, 31, to VP-director of media merchandising, from director of media merchandising, Goldberg Moser O'Neill, San Francisco.

Lori Burgess to publisher, Seventeen, New York, from associate publisher. The post had been vacant.

Craig J. Vander Ploeg to publisher, Curtco/Freedom Group's new [email protected], New York, from associate publisher, Inside Sports.

Stephen B. Howe to advertising director-ROP and display ads, The Wall Street Journal, New York, from Eastern regional manager. The post had been vacant.

David Bartolone to director of operations, GRTV Network, Santa Monica, Calif., a new position, from Project Director, National TeleConsultants.

Lauren Komishane, 32, to director of marketing, Bertucci's Brick Oven Pizzeria, Wakefield, Mass., from promotional marketing manager.

Don Albert, 39, to director of marketing and advertising sales, Digital City, Vienna, Va., from VP-advertising, Digital Ink, Arlington, Va.

Juliette Mayers to executive director, Ad Club Foundation division of the Advertising Club of Greater Boston, from senior marketing manager, Bank of Boston. She succeeds Barbara Kiperman, who left.

Alison Chaltas to senior consultant, Meridian Consulting Group, Westport, Conn., from category management manager, Procter & Gamble Co., Cincinnati.

Carol Campbell to advertising manager, Bon Appetit, New York, from food director.

Rod Kabus, 37, to media director, Leagas Delaney, San Francisco, from director of media planning, Goodby, Silverstein & Partners.

Ramona Biliunas to account supervisor, DDB Needham Worldwide, Chicago, from account exec.

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