Consumers give mixed reviews to Web performance, Unilever says

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Consumers say the Internet still has a way to go to be fully functional and useful, according to the ``Unilever E-Consumer Report: Connectivity on the Web,'' the first of a quarterly series of Internet user surveys spearheaded by the consumer products company and complied by Cyber Dialogue. The series spotlights how highly active online users, primarily women, rate the performance of the Web in nine key areas, including convenience, content, online shopping and entertainment. The Web scores highest with these active users as a connectivity tool for connecting with others. It scored lowest for convenience, overall functionality and entertainment. Top complaints: Response times are too slow, systems freeze and crash, and there is too much unsolicited e-mail.

Copyright August 2000, Crain Communications Inc.

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