Coors brands get 'Seinfeld' boost

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Coors Brewing Co. will be running an ad for its Original Coors brand during the "Seinfeld" final pre-show broadcast tonight, as well as one each for Coors Light and Zima. Foote, Cone & Belding, Chicago, handles Coors Light; FCB's San Francisco office handles Original Coors and Zima.

Copyright May 1998, Crain Communications Inc.

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