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In Below the Line (July 27, P. 21), Draft Worldwide, Chicago, is handling direct marketing for Searle & Co. drugs Ambien and Arthrotec. Messner Vetere Berger McNamee Schmetterer/Euro RSCG, New York, handles general advertising.

In Breaking: Gibson Greetings (July 20, P. 33), the marketer's ad agency, The Playground, is based in Cleveland.

In "Brown era ends, red era remains at New Yorker" (July 13, P. 4), William Shawn was a past editor in chief of The New Yorker. Wallace Shawn, the actor, is his son.

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