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Politics and the launch of the new TV season were the talk of Cover Story in September. So who better to capture the top spot for the month than Michael J. Fox, whose new ABC sitcom "Spin City" finds laughs in the daily workings at New York's City Hall? In all Mr. Fox landed on six covers-Entertainment Weekly, People, Redbook, Star, TV Guide and Us-to capture 10 points for the month.

Real-life politicians also made their mark as the presidential campaign heats up. President Clinton captured the No. 3 spot with five covers and 8 points- besting rival Bob Dole, tied for No. 10 with 4 points and two covers. And a juicy political escapade scored, with the Dick Morris-call girl scandal rating 6.5 points for fourth place. Other celebrities making the top 10 for the month were: Goldie Hawn, 9 points; Tom Hanks, 6; Brooke Shields, 5.5; Fran Drescher, 5; Sandra Bullock and Sharon Stone, 4.5; and Bill Cosby, Jimmy Smits and Liz Taylor, 4.MCover Story is Ad Age's monthly ranking of celebrities' popularity as reflected by their appearances on the covers of more than 30 of the nation's leading publications.

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