CyberGold taps agency

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CyberGold, a Berkeley, Calif., startup offering to pay Internet users to read ads, named Rabuck/Carnie, Los Angeles, as its first agency. Billings were undisclosed. CyberGold, currently in beta test with more than 100 advertisers, plans to launch its service by the end of the month. Separately, Rabuck/Carnie named Joel Raznick, 37, to senior VP-group head of the newly created entertainment division, from account supervisor.

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