DoubleClick, CBS StoreRunner ink services deal

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Ad network and ad-serving company DoubleClick, New York, partnered with CBS StoreRunner, an e-commerce infrastructure company, to enable DoubleClick's participating sites to create a customized online store, called the DoubleClick Network Store. Sites work with CBS StoreRunner to create a relevant shopping environment on their property.

Copyright May 2000, Crain Communications Inc.

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