Edge, NFL team for game preview site

Published on .

Edge Shaving Gels and the National Football League have teamed to create a new Web site that previews upcoming games. Edge NFL Match-Up has former NFL stars Ron Jaworski and Jackie Slater previewing every game, every week. They'll even provide a customized game analysis which can be e-mailed to interested fans, a service the marketer is calling the "Edge Quick Snap." Also, Edge is promoting a sweepstakes contest called "Save Your Face," with the grand prize being a trip to Super Bowl XXXI.

Most Popular
In this article: