Euro RSCG appoints first marketing director

Published on .

NEW YORK--Annette Stover has been named to the new position of director of marketing at Euro RSCG Worldwide with immediate effect. Ms. Stover joins from J. Walter Thompson, New York, where she has been director of marketing, North America, since 1997, managing multinational business development as well as domestic. A native of France, where she began her career, Ms. Stover also worked in Germany before moving to the U.S. in 1986.

She will continue to be based in New York, where her brief will be to manage the development, coordination and implementation of the network's worldwide marketing and business development program. She will work closely with Euro RSCG's communications, business development and network development groups in North America, Europe, Asia-pacific and Latin America.

Bob Schmetterer, Euro RSCG's chairman and chief executive, says the new position will be "key to the evolution of the Euro RSCG brand as we enter the new century." One of the network's points of difference is "our deep belief in a diverse and multicultural management and point-of-view about advertising and marketing," he says. Ms. Stover's international background means she "understands and shares these values," he adds.

Copyright March 1999, Crain Communications Inc.

Most Popular
In this article: