Nickelodeon is getting a hand from Kraft Foods and McDonald's Corp. for Nick's 10th annual Kids' Choice Awards airing April 19. The tie-ins include phone cards inside 10 million boxes of Post Golden Crisp and Post Honeycomb cereals; McDonald's will support with in-store balloting March 7 to April 3.
Northwestern University's fourth annual "Out of the Box" contest for creative and innovative integrated marketing covers campaigns appearing between Oct. 1, 1995, and Oct. 1, 1996; entries cost $150 each. Deadline: Feb. 15. Contact: (847) 491-5665.
Terrell Brandon of the National Basketball Association's Cleveland Cavaliers has been named official spokesman for the 1997 NBA All-Star Weekend Jam Session presented by Fleer Corp., slated for Feb. 6 to 9 in Cleveland.