Ski Plattekill, Roxbury, N.Y., seeks sponsors for its summer season mountain biking trail system as well as winter snow skiing season. Included: on-site presence within the lodge and on the slopes, as well as official product status throughout the resort. Cost: $3,000 to $15,000. L&J Business Services, New York, coordinates. Contact: (212) 860-3789.
Cadillac Invitational, Newton Centre, Mass., is gathering sponsors for its 125 amateur golf scramble benefits in various markets running next April through November 1997; local winners qualify for the Cadillac Invitational National Finals. Included: on-site presence, product promotion and media coverage. Cost: $100,000. On board: Northwest Airlines and Florsheim. Contact: (617) 527-0550.
Treadway Racing, Indianapolis, with 1990 Indianapolis 500 winning driver Arie Luyendyk seek last-minute sponsors for next month's Indy 500 race and the 1997 Indy Racing League Series. On board for Indy: Bryant Heating & Cooling and Wavephore. Cost: $100,000 and up (Indy); $4 million to $5 million (IRL Series). Contact: (317) 387-0888.
Motivational Media Assemblies, Burbank, Calif., seeks sponsors for Powerplay, a multimedia educational and entertainment program for elementary through high school students, seen in 3,600 schools nationwide. Starting in September, the program reaches more than 3 million U.S. youths. Included: in-program identification, product promotion, couponing and sampling. Cost: $20,000. Contact: (818) 848-1980.
MovieFone, the world's largest interactive telephone consumer film guide, seeks sponsors for its daily programming. In-program sponsorship reaches 45 million consumers annually in 26 cities, with integrated promotion including Internet presence and in-theater signage. J.M. Erlick, New York, coordinates. Contact: (212) 418-7372.
Kate Fitzgerald coordinates Events & Promotions. Reach us by fax at (312) 649-5331 or e-mail address [email protected]