Published on .

Nike and Fila USA have purchased the $8 million National Basketball Association media package on TNT and TBS surrendered by Reebok International.

SegaSoft to Ground Zero, Santa Monica, Calif., for its estimated $10 million account for PC-based games.licensed from Rocket Science Games.

Edward Snell to president, Hunt-Wesson, Fullerton, Calif., a unit of ConAgra Grocery Products in Mr. Snell was previously from president, Hunt Foods Co. division.

Grant Johnson is leaving AST Research, Irvine, Calif., Oct. 30 as director of worldwide corporate marketing. Samsung Electronics recently took control of the troubled PC marketer. Mr. Johnson plans to write a book about tech branding.

Gayle Bock to VP-consumer marketing, Delta Air Lines, Atlanta, from VP-marketing, AT&T Wireless Services, Seattle. She succeeds Paul Matsen, now VP-corporate planning.

Copyright October 1996, Crain Communications Inc.

Most Popular
In this article: