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NEW YORK-Ellin Saltzman has left Fifth Avenue for the mall.

Ms. Saltzman, who worked for Sak's Fifth Avenue, Bergdorf Goodman and R.H. Macy & Co., today starts in the newly created post of fashion director for Columbus, Ohio-based The Limited.

Ms. Saltzman will work with the midprice store divisions, including The Limited, Limited Express, Lane Bryant and Lerner Stores, and designer-oriented Henri Bendel.

Her duties include keeping the $7 billion specialty store operator on top of all the latest trends.

Ms. Saltzman, who held the same title at Bergdorf Goodman until June, is based at the Henri Bendel office here.

Other people moving:

Thomas Conwell, 39, to field marketing-sales promotion manager, General Motors Corp.'s Pontiac Division, Pontiac, Mich., from assistant zone manager-sales, Detroit. He succeeds James Bunnell, now director-car planning, GM's North American Operations, Warren.

Meredith J. Levin, 27, to manager-public and media relations, International Franchise Association, Washington, from account exec, North American Precis Syndicate. She succeeds Andrew Trincia, who left.

Terry Olson to exec VP-marketing, a new post at Brothers Gourmet Coffees, Boca Raton, Fla., from marketing director-ice cream products, Haagen-Dazs Co., Teaneck, N.J.

Mark Cushing to president, a new post at newly created Automated Wagering International, Atlanta, from senior VP, Video Lottery Technologies, parent of Automated Wagering. Also: Michael Eide to president, Video Lottery Consultants, from chief financial officer, Video Lottery. Richard Haddrill succeeds Mr. Eide from exec VP, KnowledgeWare.

NEW YORK-The Popcorn Channel, a new basic cable network kicking off in the first quarter of 1995, has named Angela Pumo president-CEO.

The channel is a joint venture of The New York Times Co. and Torstar Corp., the parent of The Toronto Star. The channel will provide viewers with previews of upcoming movies in addition to localized listings of movie theaters.

Ms. Pumo joins the Popcorn Channel from NBC Cable, where she was president.

Other people moving:

Brian Neuwirth to VP-sales and marketing, Raycom, a Charlotte, N.C., TV sports producer and syndicator, from VP of prime-time and late-night sales, CBS, New York. Mr. Neuwirth, who will be based in New York, assumes the duties of Ray Warren, now chief operating officer.

Irving B. Kalick to exec VP-affiliate sales and marketing, QVC Electronic Retailing, West Chester, Pa., from exec VP, TVSM, a Radnor-based cable-guide publisher. He succeeds Jeffrey Wade, now exec VP-sales and marketing, Showtime Networks, New York.

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