FCB wins DHL business in Latin America

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MIAMI--DHL Regional Services has assigned its Latin American and Caribbean ad business to FCB Worldwide. Young & Rubicam was the previous DHL agency. DHL Regional Communications Manager Bill Rojas says he will bemeeting with FCB to evaluate strategy shortly, but did not expect a new FCB-created campaign to be launched immediately.

Copyright January 2000, Crain Communications Inc.

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