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Here's the scenario; you decide if it flies: Edgar (Young Ed) Bronfman Jr. of Seagram stops nibbling at Time Warner and buys the damned company. And right up there in the Time Warner executive suite? Ed's best pal John (son of founder Bill) Bernbach.

What a troubled America has long needed: a Brent Musburger halftime show on ABC's "Monday Night Football."

New Vogue Publisher Ron Galotti isn't wasting any time. There he was lunching at The Four Seasons the other day with Leonard Lauder, just about the most powerful advertiser in the fashion mags, and practically making Leonard, between bites, read the new issue, complete with red tabs attached to specific pages.

Big news in Chicago newspapering where Parade magazine will move from the Sun-Times to the Tribune.

Regarding Steve Carlton's odd views: No one ever said that to pitch left-handed, you had to be sane.

Love the ugly kid in the Pontiac Grand Prix commercial.

The great Jim Lehrer (of PBS' MacNeil/Lehrer) has produced a new novel. This one from Random House is called "Fine Lines."

Vanity Fair making moves: Sharon Phair Fortenbaugh moves from ad manager to fashion director.

The Women's Ad Club of Detroit chose as its '94 "woman of the year" Marianne Fey, director-client services for McCann/SAS.

New VP at Ogilvy Adams & Rinehart at New York HQ is Moira Gehring.

Allure's Kathy Merrell and Joan Kron both won top honors for their articles from the American Society for Aesthetic Plastic Surgery.

hired Wendy Miller to sell space in its L.A. office.

joined Jeffrey Saad Associates at 274 Madison Ave. as sales manager. They rep, among other properties, TWA's Ambassador mag.

Wrapping up its first full year, Nickelodeon, the children's humor mag from Viacom, is gaining ad pages. The February/March issue carried 18 pages as compared to 14 last year.

The Skiing Co., a Times Mirror division that puts out Ski and Skiing, etc., named Robert D. Eisenhardt its New York manager.

With the World Cup coming up, not surprising to see that Soccer magazine's May issue was its biggest ever.

Health magazine (a Time Inc. book) named Deborah Worrell its Detroit ad manager.

George A. Hirsch, publisher of Runner's World, was running with Bill Clinton the other day when the Prez fell down. No guilt should attach to Mr. Hirsch, a fine American.

Executive search legend Jerry Fields stepped down at his Lexington Ave. (New York) firm to become chairman emeritus. Philip Growick becomes president.

Inc. magazine named Mary Rotanz its New York regional ad manager.

And Laser Tech Briefs chose Robert Hubbard as national sales manager of the quarterly.

Lou Hammond grabbed an award from Inside PR mag for her creative work re the Waldorf-Astoria's 100th anniversary.

Cooking Light hired two new editors, John Stark from People, and Kathryn Marshall.

The American Advertising Federation changed the date of its annual Hall of Achievement Awards to Monday, Nov. 7.

Vicki Wellington from Rolling Stone becomes ad director of Self.

I'm tardy on this but at the Marine Corps Scholarship Foundation Ball they saluted real estate tycoon Zach Fisher (the man behind the USS Intrepid Museum) and Frank Gifford.

Weider Publications (Men's Fitness, etc.) opened a Midwest sales office in Chicago and named Steven E. Meisner to run it.

Priscilla Bane called to say she took offense at my recent item about ad sales up at The Christian Science Monitor because I ended by saying "Amen." I had not realized praying in my column was politically incorrect but I certainly apologize to all who may, like Sister Bane, have been offended. Amen.

On Friday, Sunset mag comes east to host a promotional "Fisherman's Wharf" lunch (California goodies, all!) at the Waldorf in Manhattan. Invitation only.

Code name for the next Ziff-Davis magazine (a consumer book about computers?) is "Jacob." Don't ask me, ask them.

New VP at the Manhattan PR firm Peter Rothholz Associates is Richard L. Selden, a tourism expert who lectures at NYU.

The new spinoff of Shape just out is its "guide to a fit pregnancy." Some of the proceeds go to the March of Dimes.

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