Ford asks Indy dealers to join pilot sales/service program

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Ford Motor Co. last week asked all 16 Ford and Lincoln-Mercury dealers in Indianapolis to join a pilot program to form a new company opening fewer large sales outlets and more small satellite service sites. Dealers said Ford would invest up to $150 million in the project. J. Walter Thompson USA, Detroit, handles Ford's Indianapolis dealer group; Y&R Advertising, Detroit, has the Lincoln-Mercury group.

Copyright May 1997, Crain Communications Inc.

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