Fox ads back home video release

Published on .

News Corp.'s Twentieth Century Fox Home Entertainment, Culver City, Calif., next week launches a $20 million ad campaign to back the Oct. 13 home video release of the feature film "The X-Files: Fight the Future." The program includes promotions with f/x, MTV and the Sci-Fi Channel. The campaign is being handled in-house.

Copyright September 1998, Crain Communications Inc.

Most Popular
In this article: