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Sticky Networks, a company that developed a system that gives consumers a way to search the Internet using icons in mini-sites rather than words, the week of Aug. 14 launches a guerrilla marketing campaign from Stein Rogan & Partners, New York. The campaign includes novelty promotional mailing to potential customers, media and other industry executives, as well as online media buys and e-mails.

Copyright August 2000, Crain Communications Inc.

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