Gertrude Crain dies

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Mrs. Gertrude Crain, chairman emeritus of Crain Communications, passed away July 20 on Cape Cod. Mrs. Crain, 85, who retired on May 20 as chairman, spent 40 years with the publishing company her late husband, G.D. Crain Jr., founded in 1916. She was named chairman in 1974 after serving as secretary and assistant treasurer of the company, which publishes Advertising Age among its 27 titles. The company is headed by her sons; Rance Crain is president and Keith Crain is vice-chairman.

Among Mrs. Crain's many awards were the Magazine Publishers of America's Henry Johnson Fisher Award (1993), the New York chapter of the Business/Professional Advertising Association Communicator of the Year award (1976) and an "Outstanding Communicator" citation by the Los Angeles Advertising Women (1988). She served on the boards of the International Advertising Association, the National Press Foundation and the Advertising Council. She was also associated with the Magazine Publishers of America and the Museum of Broadcast Communications in Chicago.

Visitation will be on Tuesday, July 23, at Blake-Lamb-Lain funeral home in Chicago, with a mass scheduled for Wednesday at 10 a.m. at Chicago's Holy Name Cathedral.

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