Green Mountain seeks new agency

Published on .

Green Mountain Energy is looking for a new agency to handle its estimated $10 million to $15 million account, according to individuals familiar with the situation. A Green Mountain spokeswoman confirmed only that the company wants to consolidate some of the business and that one option is to conduct a review. The utility company currently uses two agencies: Zimmerman Group, Tallahassee, Fla., which handles Green Mountain in Connecticut; and Cullinan Group, Minneapolis, which handles advertising in California, New Jersey and Pennsylvania. Representatives of both agencies said they plan to defend the account.

Copyright January 2001, Crain Communications Inc.

Most Popular
In this article: