Havas billings climb 27%; Euro RSCG buys health agency

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Havas Advertising, Paris, reported consolidated billings of $1.7 billion for the first quarter, up 27% from a year ago. The agency giant said new-business gains in the period included work from Telefonica, Microsoft Corp. and Glaxo. First-quarter billings growth is in line with Havas' forecast of 30% or more growth for billings for full-year 1999. Havas operates the Euro RSCG Worldwide and Campus agency networks. Separately, Euro RSCG Worldwide, New York, acquired a majority stake in Munich-based healthcare agency Pharma Performance. The agency will be renamed Pharma Performance Euro RSCG and will become part of Euro RSCG's global healthcare group.

Copyright May 1999, Crain Communications Inc.

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