Hilfiger readies new women's line

Published on .

Tommy Hilfiger is set to launch its new line of women's casual clothing this fall and is planning a $25 million campaign in support. Agency of record Toth Design & Advertising, Concord, Mass., is working on print and TV ads for sportswear and Hilfiger's new women's fragrance from Estee Lauder.

Most Popular
In this article: