Intellectual property Web site debuts

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IP, a marketplace and portal for intellectual property, started previews of its new site, aimed at facilitating strategic management of intellectual property, including auctions, sales, licensing services, database searching, valuation and registration. The site will facilitate auctions of registered patents, copyrights, and trademarks, and strategic marketing opportunities and sponsorships worldwide. Companies or organizations that already agreed to use IP to list their intellectual property include Marvel Entertainment, Procter & Gamble Co., Children's Television Workshop, Coca-Cola Co., Ford Motor Co., Marriott, Greenpeace, Turtle Wax, The Ritz, Victoria's Secret, Body By Jake, Kenar, Yardley, Mega Bloks,, Skippy, X-Acto, Best Foods, Forbes, Pitney Bowes and the Rose Bowl.

Copyright October 1999, Crain Communications Inc.

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