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Pan-Europe: $200 millionTapsa/N W Ayer; Tiempo BBDO Volkswagen's SEAT cars Tiempo BBDO (incumbent); Casadevall Pedreno & PRG with Ayer Europe Summer

Pan-Europe: $120 millionLocal agencies Sony Young & Rubicam; BBDO; DDB Needham End of year

U.K.: $108.5 million Zenith Media; IDK Media British Telecommunications media buying Incumbents; Carat; Media com; Abbott Mead Vickers/BBDO Open

Pan-Europe: $50 million Ogilvy & Mather Compaq Computer Saatchi & Saatchi; DMB&B; TBWA; Bates; two other U.K.-based agencies Open

Pan-Europe: $45 million Ogilvy & Mather Direct Microsoft Euro RSCG; Lintas Worldwide; Publicis Open

Australia: $45 millionLintas Unilever Australia media þbuying Incumbent; Ogilvy & Mather; J. Walter Thompson Co.; McCann-Erickson August

Spain: $38.5 million Media Planning Office of the Treasury media buying Undetermined Open

Pan-Europe: $30 million Young & Rubicam United International Pictures Incumbent; Publicis; Ogilvy & Mather; BMP DDB Needham; Still Price Lintas Open

U.K.: $26.5 millionJohn Ayling & Associates Asda Group BBJ Media Services; the Media Business Group; the Media Centre; Optimedia International; TMD Carat November

Germany: $24 millionEuro RSCG Allianz-Versicherungen insurance Bates; BBDO Open

Germany: $20 million to $25 million TBWA Knorr Maizena soups and þsauces Incumbent; BBDO Open

Germany: $20 million Grey B.A.T's HB cigarettes Incumbent; Baader, Lang, Be hnken; Knopf, Naegeli, Schnakenberg; Heye & Partner Open

Japan: $19.7 million Dentsu, Young & Rubi cam; Commons Volvo cars Incumbents; Tokyu; Dai-Ichi Kikaku Open

U.K.: $18.9 million Ogilvy & Mather Microsoft Bartle Bogle Hegarty; Lowe Howard Spink; Euro RSCG; BMP DDB Needham Worldwide Open

Germany: $18 million Springer & Jacoby Jade Cosmetic Incumbent; Scholz & Friends; Heye & Partner DDB Needham; Jung von Matt Open

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