Kaiser Permanente taps RappDigital

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Kaiser Permanente, a healthcare organization, has selected RappDigital, New York, to provide consulting, design and integration services for the company's entire Web presence. The interactive agency is a unit of Omnicom Group's Rapp Collins Worldwide. RappDigital will work closely with the parent agency, which was named Kaiser Permanente's national direct response agency in 1998.

Copyright February 2000, Crain Communications Inc.

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