Kodak eventually plans ads for new photo store chain

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Eastman Kodak Co. plans to nationally advertise its new co-branded Kodak Image Center Solutions photo stores after it reaches a "critical mass" of such operations, but declined to define when. It plans up to 500 stores that will sell a complete array of its products within three to five years and in the meantime will offer retailers local co-op ad dollars.

Copyright August 1997, Crain Communications Inc.

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