Levi's bows on 57th Street

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Levi Strauss & Co. opened its newest and largest Original Levi's Store at 3 East 57th St. in New York on Monday. The 15,000 square-foot, multilevel store will include eight interactive kiosks offering product and fit information, international retail locations and historical facts incorporating the company's brand advertising campaigns. The kiosks are functional in English, German, French and Spanish.

Copyright August, 1995 Crain Communications Inc.

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