Lung Assn. blasts tobacco pact

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The American Lung Association said ad restrictions in the proposed tobacco agreement are "ineffective," and contended tobacco ads should only be allowed to show a picture of the product's package. It charged new ads for R.J. Reynolds Tobacco Co.'s Camel Lights would be within the existing agreement's guidelines but still would appeal to children. Separately, the American Cancer Society also criticized the tobacco pact but endorsed its advertising provisions.

Copyright July 1997, Crain Communications Inc.

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