Macromedia, @Home in rich-media deal

Published on .

Macromedia and @Home Network announced an alliance in which @Home's Enliven technology will be built into Macromedia's Flash and Shockwave software, pushing a standard for rich-media ads. As part of the deal, subscribers to @Home's cable-based Web service will be able to get easy access to, Macromedia's new Web entertainment site.

Copyright May 1999, Crain Communications Inc.

Most Popular
In this article: