Martin Agency gets Champion Mortgage account

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Interpublic Group of Co.s' the Martin Agency, Richmond, was awarded the advertising account for Champion Mortgage Company, Parsippany, N.J. Champion Mortgage is owned by KeyCorp, Cleveland. There was no prior agency of record. Champion refused to disclose how much it anticipated spending on media this year, but the company spent about $17 million in advertising in 1999, according to Competitve Media Reporting.

Copyright January 2001, Crain Communications Inc.

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