Michael Jones to lead Media Edge in Asia

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Dentsu Young & Rubicam announced April 13 that Michael Jones is replacing John McClure as regional managing director of The Media Edge in Asia-Pacific, effective immediately.

The Media Edge is Young & Rubicam's global media independent company, but it operates in partnership with DY&R in Asia.

Previously, Mr. Jones served as associate regional media director for DY&R, where he managed both The Media Edge and DY&R's media operations in Hong Kong and China for clients such as Colgate-Palmolive, AT&T and Mercedes Benz. He will continue to be based in Hong Kong in his new position.

Prior to joining DY&R, Mr. Jones built Saatchi & Saatchi's media department in China from eight people to more than 30 and oversaw a four-fold increase in billings. He began his advertising career in 1989 with Saatchi & Saatchi, London, then moved to Paris for two years to gain a European media perspective.

Mr. McClure, who was based in Singapore, has left the company but intends to stay in Asia.

Copyright April 1999, Crain Communications Inc.

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