Monsanto mulling the sale of $600 mil NutraSweet brand

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Monsanto Co. is considering divesting NutraSweet, the $600 million artificial sweetener marketer, Crain's Chicago Business reports today. The move is part of a restructuring at Monsanto after a failed $34 billion merger with American Home Products Corp. last month. NutraSweet, handled by Ogilvy & Mather, Chicago, is only minimally supported. Possible buyers include ConAgra, Archer Daniels Midland Co. and Novartis.

Copyright November 1998, Crain Communications Inc.

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