New motorcycle rolls first ads

Published on .

Titan Motorcycle Co. of America, Phoenix, is launching the first campaign for its handmade cycle. Thomas & Perkins, Denver, created page and spread ads for the print-only campaign, breaking in several motorcycle books this month, plus men's magazines including Esquire and Men's Journal. Ads carry the tag, "One man. One bike."

Copyright March 1999, Crain Communications Inc.

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