General Motors Corp.'s Cadillac Motor Division has redesigned its 14-month-old Internet site following focus group research. It added several new sections and enhanced the dealer locator. Poppe Tyson's poppe.com designed the site; former GM subsidiary EDS provided technical assistance. Cadillac's agency, D'Arcy Masius Benton & Bowles, Bloomfield Hills, Mich., which did the original site, helped coordinate. Although the redesigned site went up June 3, Cadillac will publicly announce it on Friday.
Procter & Gamble Co. opened the Tide ClothesLine, offering stain cleaning advice and a "Spin and Win" contest area. That site was created by Saatchi & Saatchi Advertising, New York.