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Dennis Interactive, a New York digital services agency, opened a London office. Andy Watson, named director of business development, U.K., from operations manager,, and Imogen Edwards, who joins DI as senior account manager from editorial producer,, a women's lifestyle portal, have been appointed to lead the office.

Registered users of Johnson & Johnson/Merck's Pepcid AC antacid remedy will receive personalized, Pepcid AC-branded health and fitness e-mail messages via online direct marketer LifeMinders.

OpenTV, an interactive TV provider, launched its new "OpenTV Broadband" initiative, designed to offer TV broadcasters, including cable and satellite, a complete, scalable and deployable digital interactive TV solution. This product combines OpenTV's interactive TV service with advanced broadband interactive TV and Web technologies obtained through OpenTV's recent merger with Spyglass.

Joseph A. Ripp to chief financial officer, America Online, from exec VP-chief financial officer, Time Warner, following completion of the planned merger between AOL and Time Warner. He will succeed J. Michael Kelly, currently AOL's chief financial officer, who will become exec VP-chief financial officer of AOL Time Warner.

Copyright October 2000, Crain Communications Inc.

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