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Revlon, New York, signed "Ally McBeal'' actress Lucy Liu as a spokeswoman for its lip and nail colors. She will appear in ads breaking this month via in-house agency Tarlow Advertising.

Matt Heller, 40, to exec VP-worldwide client director on Burger King Corp., a new post at Lowe Lintas & Partners Worldwide, New York, from exec VP-managing director, account services.

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