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Iisciences said iCat will be the first customer for its WebAnswers interactive Web site service. WebAnswers is a real-time service to provide instant answers to buyers on the Internet. ICat recently launched iCat Commerce Online, which helps users build stores on the Internet.

Onsale has hired Debbie Pinkston as VP-advertising sales and will be launching two new ad sales efforts under her command. She will oversee the Vendor Matching Funds program in which Onsale vendors can accrue matching funds for use within Onsale's products. Ms. Pinkston will also manage the Co-branded Store program for vendors to get higher brand visibility. Ms. Pinkston most recently was advertising sales director for Mpath Interactive.

SmartMoney Interactive has added a free, advanced stock charting and analysis program called the SmartMoney Chart Center.

New York-based Big Flower Holdings' Columbine JDS subsidiary has acquired two advertising management software programs--Adserve and Adtraq.

Copyright June 1998, Crain Communications Inc.

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