Nynex Xtreme online

Published on .

Nynex and agency Arnold Communications, Boston, have developed a Web site to promote the telecommunications company's Xtreme Dialing advertising campaign, running since August 1995. The site, http://www.xtremedialing.com, targets a Generation X audience with information about extreme sports, lifestyle, art, music and foods in promoting use of the Nynex collect calling service.

Copyright September 1996 Crain Communications Inc.

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