Organic Online named interactive AOR for Nike

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Nike has selected Organic Online as its interactive agency of record, the footwear and apparel marketer will announce Sept. 8. The account was awarded without a formal review. Spending was undisclosed. Organic will be responsible for all production, creative and engineering of the Nike site. Organic worked in partnership with Nike on its 1996 Olympic site.

Copyright September 1997, Crain Communications Inc.

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