Overheard at AMC

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On the menu today: "After all we've heard here, I may have the prunes." Gruner & Jahr USA Publishing CEO Dan Brewster, facing a breakfast buffet on the conference's final day after a series of panels on aging baby boomers.

Anyone home? "I'm glad someone at The New York Times knows how to answer the phone." Reader's Digest Association CEO Tom Ryder, to New York Times media reporter Alex Kucynski, in regard to Times coverage of RDA.

Just joking: "I don't know if I should shake it, or break it." Martha Stewart Living Omnimedia Chairman-CEO Martha Stewart, shaking hands with a reporter at a cocktail reception, prior to praising the pina coladas.

Viagra anyone? "The Pfizer ad's next?" Conde Nast CEO Steve Florio, to Hearst Magazines International President-CEO George Green, after hearing Mr. Green modeled for a Lexus ad spread in one of Hearst's Australian titles.

On the hook: "I'll be whoring myself out to anyone who wants coverage." Time Inc. Chairman-CEO Don Logan, an avid fisherman, on his personal synergistic opportunities with fishing lodge advertisers in the outdoor titles of his company's just-acquired Times Mirror Magazines.

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