P&G sends U.S. Secret to Eastern Europe

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PRAGUE - Procter & Gamble has launched the Secret antiperspirant/deodorant brand for women in the Czech and Slovak Republics. Secret is available in Powder Fresh and Light scents for a recommended retail price of $3 in both spray and solid forms.

The brand is already available in the U.S., Canada and Latin America. In Europe, however, it has been released only in the Czech and Slovak Republics and Hungary. P&G has not given any indication that it will launch the product in other eastern European markets.

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