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Kent C. Nelson, chairman-CEO of United Parcel Service, Atlanta, has resigned. His successor is expected to be Jim Kelly, currently exec VP-chief operating officer. Mr. Nelson will remain on the UPS board.

David J. Gustin, 45, to president-CEO, ConAgra Grocery Products Co., Omaha, from president, Hunt-Wesson Grocery Products Cos.

Lou LaTorre to president-chief operating officer, New World Sales & Marketing, New York, from VP-marketing. He succeeds Farrell Reynolds, now CEO of parent New World Broadcast Group.

Scott Franks, 43, to chief operating officer, Tierney & Partners, Philadelphia, a new post, from general manager, Earle Palmer Brown. Steve Albertini, 45, succeeds Mr. Franks at EPB, from a partner.

Richard R. Goodmanson to exec VP-chief operating officer, America West Airlines, Phoenix, from senior VP-operations, Frito-Lay.

Kenneth R. Williams, 53, to exec VP, Foodmaker Inc., San Diego, Calif., from senior VP. He retains his post as exec VP-marketing and operations for Foodmaker's Jack in the Box restaurants.

Paul Katzka to exec VP-partner, Rogge Effler & Partners, Los Angeles, a new post, from senior consultant, Dentsu USA.

Jeremy Clarke, 33, executive creative director, Anderson & Lembke, San Francisco, has left the agency. Steve Trygg, chairman, will temporarily assume creative duties.

Peter McLoughlin to VP, Busch Media Group, St. Louis, from group director of corporate media, Anheuser-Busch Cos.

Susan Collins to VP-consumer marketing, Hughes Electronics Corp.'s DirecTV, Los Angeles, from director of marketing.

Leigh Jenkins to director, international marketing, Discovery Communications, Bethesda, Md., from senior manager-international marketing.

Ruth Parr to director of account planning, DDB Needham Worldwide, Dallas, from senior VP-worldwide planning director, Ogilvy & Mather Worldwide, New York.

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