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John F. Kennelly to VP-advertising sales director, Financial World, from New York sales manager, Cosmopolitan.

Knight-Ridder Information, Mountain View, Calif., named Blodwen Tarter, 41, VP-market development, end-user products from VP-electronic brokerage, consumer online services at Charles Schwab & Co. Also at the KR unit: Regan Senkarik, 36, to VP-CD-ROM division from senior director-general manager in that division, and Marck Shipley, 36, to VP-information technology, from senior director-information technology.

Scott Masterson, VP-general manager of Forbes' American Heritage division, was named to the new post of VP of operations.

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