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Donald DeFilippo to associate creative director in charge of a new creative group dedicated to non-automotive clients at Bozell Worldwide, Southfield, Mich., from senior art director. Also assigned to the new group were Bradley Hensen, senior copywriter; John Brink, creative group head; and Larry Steinberg, senior copywriter.

Steven Kietz, 37, to senior partner, a new post at Ogilvy & Mather Direct, New York, from director of acquisitions and activation programs for the Europe/North America Card Products Group, Citibank, New York. He will serve as Practice Leader for the Financial Services/Automotive Group at O&M Direct, responsible for accounts including American Express, Jaguar and Wamsutta.

Mark Stroman, VP-national promotion, Fox Broadcasting, promoted to senior VP.

Copyright January 1996 Crain Communications Inc.

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