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Denise Seegal was named president of Liz Claiborne, New York, a title formerly held by Paul R. Charron, who remains chairman-CEO. Ms. Seegal was previously president of the CK Men's and Women's unit at Calvin Klein.

John Hallberg to senior VP-marketing, a new position at Encyclopaedia Britannica, Chicago, from senior VP-client service for Information Resources Inc.

Broderbund Software, Novato, Calif., named Joe Durrett CEO, from president of Advo direct marketing company. He succeeds founder Doug Carlston, who will remain chairman.

Rod Calarco to exec VP-sales, Westwood One Radio Networks, New York, from VP of CBS-owned FM stations, New York. He replaces Michael Brochstein, who left the company.

Copyright January 1996 Crain Communications Inc.

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