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Norman Shaffer to group media director, Wieden & Kennedy, Portland, Ore., a new post on the Nike account, from exec VP-director of media services, Jordan McGrath Case & Partners, New York.

James P. Wallace to director of marketing communications, 3Dfx Interactive, San Jose, Calif., from consumer brand manager, North American Marketing Center, Hewlett-Packard Co., Vancouver, Wash. He succeeds Simone Seydoux, now director of marketing-Europe in the 3D technology marketer's London office.

Former NBC executive Larry Grossman to senior VP-sales, Netpulse Communications, San Francisco, from exec VP-sales and marketing, Orbis Broadcasting Group; at NBC, Mr. Grossman had been VP-national sales for NBC Cable and business development.

Copyright August 1998, Crain Communications Inc.

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