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Brad Simmons to VP-media, Unilever U.S., New York, from director of marketing communications at Unilever's Helene Curtis unit, Chicago. He succeeds Joel Campion, who's retiring.

John Cutter to president-chief operating officer, Friendly Ice Cream Corp., Wilbraham, Mass., from chief operating officer, Boston Chicken, Golden, Colo. He assumes the president duties from Chairman Donald Smith. The chief operating officer post is new.

Copyright December 1998, Crain Communications Inc.

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