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Real Media, New York, an Internet ad network, has named Charles C. Smith, the company's exec VP-managing director of advertising sales since April, the new chief marketing officer. The company also named Don Perri, formerly chief operating officer of Advance Internet, to the post of chief operating officer-chief financial officer. Mr. Perri will oversee all company operations. Finally, Bennett Zucker has joined Real Media as VP-sales. Mr. Zucker previously worked as publisher of custom publishing and new media for Metrocorp.

Copyright February 1999, Crain Communications Inc.

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