Pepsi, Disney in new partnership

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Pepsi-Cola Co., Somers, N.Y., signed an agreement with Disney Regional Entertainment, Los Angeles, to be the exclusive beverage supplier at Disney's new non-theme park venues. The two companies will develop joint promotions and on-site events at Club Disney, DisneyQuest and ESPN Zone venues across the U.S.

Copyright April 1998, Crain Communications Inc.

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