Perrier Group, Greenwich, Conn., moved its brand Perrier U.S. account to Ogilvy & Mather, New York, from Publicis/Bloom, New York. O&M will handle advertising, with OgilvyOne
handling development of a Perrier Web site and Ogilvy Public Relations handling PR for the brand. Spending was undetermined. Perrier moved its overseas account from Publicis, Paris, to O&M, Paris, last October. Publicis/Bloom retains Perrier's Vittel, Ice Mountain and Oasis bottled water brands.
Copyright April 1998, Crain Communications Inc.