Perrier moves account to O&M

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Perrier Group, Greenwich, Conn., moved its brand Perrier U.S. account to Ogilvy & Mather, New York, from Publicis/Bloom, New York. O&M will handle advertising, with OgilvyOne handling development of a Perrier Web site and Ogilvy Public Relations handling PR for the brand. Spending was undetermined. Perrier moved its overseas account from Publicis, Paris, to O&M, Paris, last October. Publicis/Bloom retains Perrier's Vittel, Ice Mountain and Oasis bottled water brands.

Copyright April 1998, Crain Communications Inc.

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